How Cobs Organic Popcorn - Lightly Salted - 1026 Words

1. Introduction of the report (50-92) The purpose of this report is to identify how Cobs organic popcorn – lightly salted, slightly sweet uses the Marketing Mix to attract their target market and effects on consumer purchase decisions. â€Å"Marketing Mix† is made up of 4P’s of marketing. This tool blends these variables together to produce the results it wants to achieve in its specific target market. â€Å"Brand Position† mentions to consumer’s reason to buy the products in preference to others. This report refers to one purpose, at the 7-11 petrol station on Flemington Road, Flemington on 29th July 2015. 2. Analysis of the Marketing Mix and the Brand Positioning 2.1.The product category (50- 57) This product is the Cobs original lightly salted, slightly sweet flavor organic popcorn (40g); it is a delicious and healthy snack. Cobs offer organic, flavored and natural varieties. Also, they are 100% Australian made. The product belongs to the ‘snack’ category. This category has 10 sub-categories, includes biscuits, cereal bars, cookies, doughnuts, popcorn and snack foods etc. 2.2.The 4P’s 2.2.1 Product (125-141 ) Cobs famous organic popcorn: Sweet salty flavor is made of the very best natural ingredients - 100% wholegrain corn with the goodness of high oleic sunflower oil and free of anything artificial. Consumers would buy this product because healthy and great tasting. It is better than other snacks and junk foods. The Cobs Naturals range is available in other flavors, such

Swearing Bylaws in Different States - 790 Words

On February 15, 2010 a woman in Chapel Hill, NC by the name of Samantha Elabanjo was arrested because she told two Chapel Hill Police Officers, â€Å"you need to clean your dirty damn car,† and she then called them â€Å"assholes† (State of North Carolina). If Samantha Elabanjo lived in Rockville, Maryland the outcome may have been different. To date, there are no known documented arrest for Rockville’s Profanity Law. Rockville, Maryland’s City Code Chapter 13 Article III Sec. 13-53 states, â€Å"(a) a person may not profanely curse and swear or use obscene language upon or near any street, sidewalk or highway within the hearing of persons passing by, upon or along such street, sidewalk or highway; (b) a person may not act in a disorderly manner by profanely cursing, swearing or using obscene language; (c) any person who violates this section is guilty of a misdemeanor† (Profanity). Rockville, Maryland’s ban on profanity should be nullified. The law is too broad, violates the first amendment, and is already prohibited in other laws. Perhaps the reason for no known documented cases in Rockville, Maryland is that the law is too broad. The local ordinance does not specify the intent of the law. Is the law to prevent noise pollution or is it to prevent harassment or mal intent? A law that does not include intent, can lead to erroneous arrests and a waste of tax payer’s money. This law allows a person to be arrested for a variety of reasons concerning profanity that may not be malicious orShow MoreRelatedCode Of Ethics And Professional Conduct1274 Words   |  6 Pagesnot rigid it may be amended for professionalism according to the bylaws of the Institute constitution. The whole CEPC is separated into three parts. The first part is about Principles and Responsibilities, second part is Financial Matters for Trade and Service and the final part is about Procedure of Inquiry Disciplinary Action. Principles and Responsibilities Principles and responsibilities are also categorized into four different aspects like responsibility to the public, responsibility to clientsRead MoreSociology and Group41984 Words   |  168 Pagesat an airport. c. Fans cheering at a baseball game. d. Jury members deliberating a court case. e. A congregation listening to a sermon. Answer: d. Jury members deliberating a court case. . A group with 7 members has the potential for _______ different types of interactions. a. 9 b. 90 c. 666 d. 900 e. 966 Answer: e. 966 . What is the ideal group size for a problem-solving discussion? a. 3–5 people b. 4–6 people c. 5–7 people d. 6–9 people e. 8–12 people Answer: c. 5–7 people . According

Desiree’s Baby Free Essays

Desiree’s baby Kate Chopin wrote the short story â€Å"Desiree’s baby† in 1892, when black people where considered second-class citizens. Even though the slaves were freed in 1865 as a directly consequence of the north states victory at the civil war, racial segregation were at it highest, particular because of the â€Å"Jim Crow† laws. Black people were free – but their opportunities were not good. We will write a custom essay sample on Desiree’s Baby or any similar topic only for you Order Now Even tough many new schools and churches were built for the black people, racism were a big sinner and black people were treated very bad – especially in the south states. Miscegenation was a cursed word, as the communities saw it as a crime and both the family and the baby were suppressed. Desiree felt that on her own body. â€Å"Desiree’s baby† contains a lot of typical short story characteristics, e. g. â€Å"in media res† and an ambiguous ending – yet it differs on places, such as the length of the act and the number of characters – but Kate Chopin wrote both short stories and novels, so it’s not unthinkable that she mixed the two genres here. The short story is told by an omniscient third-person narrator. It’s not a limited narrator, as we hear more than one character’s thoughts. E. g. in this sentence â€Å"it made her laugh to think of Desiree with a baby† one of the characters, Madame Valmonde’s, inner thoughts are shared with us, while Armand bares his soul places like this â€Å"he thought Almighty God had dealt cruelly and unjustly with him; †¦ †. The main character is Desiree. She’s â€Å"beautiful and gentle, affectionate and sincere – the idol of Valmonde† and an orphan, found in â€Å"the shadow of the big stone pillar† just outside Valmonde. She’s adopted by the religious and kindly madame Valmonde, who believes that â€Å"Desiree had been sent to her by a beneficent Providence to be the child of her affection, seeing that she was without child of the flesh†. Desiree’s also described very gentle in her actions, e. g. with the slaves and she’s madly in love with Armand, which sentences such as â€Å"when he smiled, she asked no greater blessing of God† intensely indicates – and it is, at least in the start, reciprocated. Armand is described as a very â€Å"hard† and strict person, but his love for Desiree makes him soft as butter. Their love is almost described as in a fairytale, as he fell in love with her â€Å"as if struck by a pistol shot†. He’s blinded by love and even looks beyond her â€Å"obscure origin†, even though he’s warned. Later, he grew even softer, as â€Å"â€Å"marriage, and later the birth of his son had softened Armand Aubigny’s imperious and exacting nature greatly† – but all that changed, when it occurred to him that the baby was not white. He’s a product of his time and surroundings – a â€Å"typical† south state man, who leads a cotton farm and perceives black people as second-class people. However, Madame Valmonde, is at some points ahead of her time. When Desiree wrote to her that the people were telling her that she was not white, she answered â€Å"My own Desiree: Come home to Valmonde; back to your mother who loves you. Come with your child. â€Å". Even though she gave birth to a â€Å"colored† baby, she still wishes to see and be in touch with Desiree AND the baby. That may be considered normal today, but at that time it was an enormous privilege. The setting of the story is the southern state, Louisiana, on the two plantations Valmonde and L’abri. Valmonde is the name of the family who owns the plantation, while L’abri is the French word for shelter. The reason that many French words and French sounding names appear in this story, is that Louisiana once was a French colony. The story takes place before slavery was abolished, so it’s going on around the mid-nineteenth century. The community surrounding the characters of the story are very wealthy, as many slaves harvest the cotton at L’abri. Besides that, it is also a sign of status and money that Armand orders a â€Å"corbeille from Paris† to his wedding with Desiree, as the journey from Louisiana to Paris was incredibly long and difficult at that time. The story unfolds in the period July to August, as we hear that three months are going from the day Miss Valmonde visit Desiree to the â€Å"break up† of Desiree and Armand – and Desiree leaves Armand â€Å"an October afternoon†. One of the themes of the story is miscegenation. Kate Chopin wishes to bring the subject to the knowledge of people – to bring the topic to debate. Kate Chopin is famous for using naturalism in her work, which is a literate movement, with realistic writing, who brings social issues to debate. It’s used her, as the story narrates about a white girl, giving birth to a colored child, taking the â€Å"easy† way out – disappearing, which is possible the death for her and her child. The hertz against â€Å"mixed†, and of course black, people, were something Kate Chopin wished to change and that’s the issue she tried to put focus on with this short story. The story also deals with ethical and morale themes, such as the fact that it’s not right to accuse people for something you’re not sure about. Armand learns this the hard way, as he receives â€Å"nemesis† for his evil deed, when he discovers that it’s him who’s carrying the black genes. How to cite Desiree’s Baby, Papers Desiree’s Baby Free Essays Final draft DESIREE’S BABY, by Kate Chopin Desiree’s Baby, by Kate Chopin, describes a girl who was adopted by Monsieur and Madame Valmonde. Madame Valmonde loved Desiree very much because she was beautiful and gentle, affectionate and sincere. Desiree was married to Armand Aubigny. We will write a custom essay sample on Desiree’s Baby or any similar topic only for you Order Now When she had a baby, Armand was pleased. However, he had changed since he realized that the baby was not white and he assumed that Desiree was not white. One day, Armand and his wife had an argument with each other, after that Desiree left L’Abri. Finally, she walked off into a deserted field and never be seen again although Madame Valmonde asked Desiree and the baby to return to Valmonde estate. At the end of the story, Armand knew that his mother belonged to the race that was cursed with the branch of slavery on account of her letter. Among all characters portrayed in this story, I am interested in Madame Valmonde the most for some reasons. First, she loved Desiree as an apple of her eyes although the girl was not her own child. Second, Madame told her adopted child to come back home when Armand stopped loving her daughter and the baby. Last, this character has given me an image that mother is always a warm, lovely person. Moreover, she would accept whatever her children have done. What I have significantly learnt from the story is that racism is unacceptable and it may affect your life too. I can see that Armand changed when he had became a racist. He was not pleased with his family on the ground that the baby was not white. As a result, his family was broken. One more important thing that I have learnt is careless in making decision. Being too rash to judge someone or something gives many bad feedbacks. As an example in the story, Armand thought that his son was not white on account of Desiree, but actually it was not. Besides this, Armand found out his mom was a branch of slavery which led his son to be black because of his ancestors. Eventually, he might have suffered from what he had done to his wife and son. After I read the story, I like it very much. I would recommend this story to my friends, so they can learn more for their own and get more experiences from Armand’s mistakes. How to cite Desiree’s Baby, Essay examples

Analysis Of The Power Elements Of Hoefsted’s Cultural †Free Samples

Question: Discuss about the Analysis Of The Power Elements Of Hoefsteds Cultural. Answer: Introduction Organizational change refers to the dual process followed by the change in company or organization in terms of its operational techniques, structure of the organization, entire structure and also strategies and the causes that drive the changes (Cummings and Worley 2014, 28-48). There are two dimensions to power-positive power has the ability to motivate the employees, resolve their problems and encourage them to deliver their best performance. On the other negative power can be coercive and lead to conflicts in the organization and attrition of the employees. This essay explores the contention that national culture has implications on the deployment and acceptance of power in the transformation of programs. This will be further navigated by a comparative analysis of the power elements of Hoefsteds cultural aspects related to Singapore and Australia. The essay firstly discusses different types of power that is utilized in changing programs. Secondly, it discusses the positive and neg ative aspects of power in changing the programs. Thirdly, it explores the power-related aspects of the Hoefsted model and lastly, the essay compares the power-related aspects of Hoefsteds dimensions of Singapore and Australia. The essay will be beneficial for organizations and enterprises to understand the different strategies that needs to be adopted depending on the national culture. Types of power which may be used to change programs The term power refers to the exercise of influence, the ability to control and the discretion to exercise authority. There are five basis of power that can be divided into two categories. The first category is the formal power and the second category is personal power. Formal power comprises of coercive, legitimate and reward power and personal power includes expert and referent power. Some of the types of power that may be adopted to bring in change in the organization setting and behavior are expert power which emphasizes on the possession of superior knowledge and skills (Carluccio and Maria 2015, 162-181). Expert power emanates from experience of the leader or entrepreneur in a specific area that is acquired with the tide of time. The second power that can be used is informational power that is marked by the possession of adequate knowledge by the individual. Another power that is essential for an organization is the reward power that indicates the ability of the person to motiva te others through offering promotion, hiking the salary structure and also through awarding the employees to perform better and recognizing their contributions. This is basically motivating the employees for compliance with each others aspirations (Fleming and Andr 2014, 237-298). The fourth type of power that can be utilized by the organization is referent power. The notion of such power emphasizes on the ability to communicate approval or personal acceptance. Referent power can be exercised in a situation when the employees have faith in the entrepreneur or the higher authority. This type of power is exuded by people with a charismatic personality, honesty, integrity and different kinds of endowments. The fifth type of power in the context of the organizations is legitimate power that harps upon the exercise of power by a higher authority on the subordinates without the abuse of power. This power can be exercised when the employees in the organization acknowledge the authority of the employer. Positive and negative aspects of the use power in change program. The term positive power or induction refers to the ability to embark on activity. On the other hand, the concept of negative power refers to the resistance that is concerned with the ability to halt an activity. Successful leadership can accelerate the induction rather leading to resistance. This is known as the positive aspect of power. Positive aspect of power lies in attempting to avoid resistance that can spark secondary conflicts. According to Bartz et al (2017, 1-8) proponents of authentic leadership or positive leadership strive to see the potential of the employees and empower the employees to seek responsibility for their course of action. Eminent political figures namely Franklin Roosevelt, Nelson Mandela and Ronald Reagan. Leaders following appositive power model would try to alter the situation of the employees and motivate them to deliver their best performance. The leaders exercising positive power are aware that meaningful and protracted progress in an organization is characterized with a series of trials and tribulations (Muenjohn and Anona 2015, 65). The exercise of positive power is consistent with the positive psychology movement propounded by psychologist Martin Seligman. Positive power entails the establishment of human strength, ameliorating the problems of the people in the organization thereby making their lives more fulfilling and also through inculcating the talent that is present in the individuals (Brandsen,and Marlies 2016, 427-435.)The negative exercise of power includes scrutinizing the developmental report of the employees and highlighting only the weakness. Negative power amounts to conflict among the employees and also the lack of leadership. There would be minimum productivity. There would be dysfunction evident throughout the department that maybe attributed to negative leadership. Negative power also leads to high rate of attrition among the employees therefore indicating tumultuous relationship with the employer. Another as pect of negative power is that the leader of an organization is invisible and only available for dictating instructions to the employees (Fitzgerald 2017, 130-138). Negative power also amounts to improper training of the employees thus leading to the devaluation of the potential of the employees. Hofstedes cultural dimensions Geert Hofstede is credited for his cultural dimension model that has become a culturally recognized model of research. Hofstede has studies employees in IBM spanning across 50 countries. He recognized four aspects that have the ability of one culture from another culture (Hofstede 2014, 25- 100). Initially, there was four-basis of power, later two aspects have been added. Hoefstede, Minkov and bond rated each of the countries in the scale of 0 to 100. These dimensions are as follows: Power Distance Index (high vs. low)- This model indicates that if the PDI (Power Distance Index) is high for a country then it is reflective of the unequal status and stratified position of the individuals in the society. On the other hand, a low PDI score insinuates that there is equitable sharing and distribution of power. Collectivism vs. Individualism- This model defines the intensity of the ties people share with one another. A high IDV score is indicative of the weak ties in the context of interpersonal relationship. People shoulder lesser liability for the action of other members (Pous et al. 2015, 57-77).This is evident in the Individualist society. On the other hand in a collectivist society, people are seen to be loyal to the other members of the group. It is usually a large group and people take accountability of others. Femininity vs. Masculinity (MAS) - This dimension is concerned with the allocation of responsibilities and roles between women and men. In societies that that oriented towards women there is an overlap between women and men. In such countries modesty is considered as a virtue (Coelho 2015, 420-427). There is an emphasis on cordial relationships between the direct supervisors and the concerned person. Countries with rate of MAS are shown to strong ego and money is considered as a parameter for achievement. Uncertainty avoidance index (high vs. low) (UAI) - This aspect is concerned with the assessment of ways in which people cope with anxiety. For the residents in high UAI zones there is an attempt to make life controllable and predictable. Countries with low UAI index display a more inclusive and relaxed disposition. Countries with high UAI index are conservative and rigid disposition and follow social conventions (Marsh, Mark and Natasha 2016, 137-145). Countries with low UAI veer towards innovation and change. They show predilection towards decision making. Normative vs. Pragmatic (PRA) - This dimension refers to the extent to which people have to describe and define the inexplicable and is associated with nationalism and religiosity. Power-related aspects of Hofstedes dimensions The large power distance in Hoefsteds conceptualization of power entails the different degrees to which power differentials in the organization and business enterprise are configured. Autocratic leadership, paternalistic management, characterizes societies with large power distance accepting power that is replete with privileges and several hierarchical phases. Authority that is decentralized, style ofmanagement that is participatory, organizational structures that are flat and a predilection towards egalitarianism characterize societies with small power distance (Aarons et al. 2017). Countries with strong with weak UA is characterized by taking risks and countries with strong UA are characterized by avoidance of risk. Societies with individualistic culture focus on the self and value autonomy of the individual. For societies with collective orientation, focus on regulating the behavior through the implementation of group norms (Rodrguez-Carvajal et al. 2016, 749-760). Societies show ing a masculine disposition have clear cut gender roles and societies with feminine culture have overlapping gender roles. Comparison of power-related aspects of Hofstedes dimensions between Australia and Singapore In case of Australia, there is low score on the power distance scale that is 36 per cent. In this case hierarchy is embedded in convenience and the managers are available for the employees to guide and motivate them. On the score of individualism, Australia scores 90 per cent, thus indicating an individualist orientation. Promotion is based on merit and performance. Australia demonstrates a high score of masculinity that indicates that it is driven by competition. There is a low score on femininity indicating that the general attitude is to care for others. On the dimension of uncertainty avoidance Australia scores 51 per cent. Australia has a normative culture and scores 21 per cent (Saleem, Salman and Jorma 2017, 247-263). They have a deep respect for traditional thoughts. Australia is an indulgent country and have a high score of 71 per cent. The Hoefsted model of Singapore show that it has a 74 per cent power index, 20 per cent individual index, 48 per cent on masculinity index, 8 per cent score on uncertainty avoidance index and 48 per cent in long term orientation index. This indicates that Singapore is a country characterized by collective orientation, people are less powerful and there is unequal distribution of power. Both males and females in Singapore have equal opportunities for participation (Kuusela, Thomas and Markku 2014, 1101-1120). There is an equipoise between the masculine and feminine values. Singaporeans are found to be risk takers and love challenges. The long term orientation index indicates that in Australia, it is neither long-term nor short-term. The high power index indicates that marketing luxury products and global level brands will be smooth. In Singapore, marketing products should be concerned with the collectivity and requirements of the family. Conclusion The essay encapsulated the two main types of power that is formal power and personal power. In these, referent power, legitimate power, reward power, informational power and expertise power will be instrumental for the change programs. Positive and negative and its effects on the organization. A leader exercising positive power leads to the growth of the organization whereas a leader exercising negative power leads to attrition rate, troubled relationship between the employer and employee, and close relationship between the hierarchy. Dr. Hoefsted propounded the Hoefsteds cultural dimension that has five main dimensions like power distance, uncertainty avoidance index, collectivism versus individuality, normative versus pragmatic, femininity versus masculinity. There is also an exploration into the characteristics of these different aspects of power proposed by Hoefstede. Finally there is a comparative analysis between Singapore and Australia. The main argument of the essay was to ex amine the implications of national culture on the use and acceptance of power in change programs. Another concern of the essay was the comparison between the power-related aspects of Hoefsteds cultural dimension. This essay provides an acuminous insight into the cultural aspects that needs to be kept in mind while setting up an organization or an enterprise in these countries. References Aarons, Gregory A., Mark G. Ehrhart, Lauren R. Farahnak, and Michael S. Hurlburt. "Leadership and organizational change for implementation (LOCI): a randomized mixed method pilot study of a leadership and organization development intervention for evidence-based practice implementation."Implementation Science10, no. 1 (2015): 11. Bartz, David, Kyle Thompson, and Patrick Rice. "Managers helping themselves be their best.."International Journal of Management, Business, and Administration20, no. 1 (2017): 1-8. Brandsen, Taco, and Marlies Honingh. "Distinguishing different types of coproduction: A conceptual analysis based on the classical definitions."Public Administration Review76, no. 3 (2016): 427-435. Carluccio, Juan, and Maria Bas. "The impact of worker bargaining power on the organization of global firms."Journal of International Economics96, no. 1 (2015): 162-181. Christensen, Tom, and Per Lgreid. "A transformative perspective."Theory and practice of public sector reform. Routledge, Oxford(2016): 27-42. Coelho, Denis A. "Association of national dimensions of culture with perceived public sector corruption." InInternational Conference on Human Interface and theManagement of Information, pp. 420-427. Springer, Cham, 2015. Cummings, Thomas G., and Christopher G. Worley.Organization development and change. Cengage learning, 2014. Fitzgerald, Louise. "Organizational Change and Professionals: System Change and Professionals in Change Processes." InChallenging Perspectives on Organizational Change in Health Care, pp. 122-138. Routledge, 2017. Fleming, Peter, and Andr Spicer. "Power in management and organization science."The Academy of Management Annals8, no. 1 (2014): 237-298. Hofstede, Geert. "Why is culture so important?." (2017). Kuusela, Pasi, Thomas Keil, and Markku Maula. "Driven by aspirations, but in what direction? Performance shortfalls, slack resources, and resource?consuming vs. resource?freeing organizational change."Strategic Management Journal38, no. 5 (2017): 1101-1120. Marsh, Stephen, Mark Dibben, and Natasha Dwyer. "The wisdom of being wise: A brief introduction to computational wisdom." InIFIP International Conference on Trust Management, pp. 137-145. Springer, Cham, 2016. Muenjohn, Nuttawuth, and Anona Armstrong. "Transformational leadership: The influence of culture on the leadership behaviours of expatriate managers."international Journal of Business and information2, no. 2 (2015). Pous, Enric Miravitllas, and Joan Antn Melln. "Inteligencia cultural: Una disciplina emergente en los estudios de inteligencia."Vox Juris26, no. 2 (2015): 57-77. Rodrguez-Carvajal, Raquel, Carlos Garca-Rubio, David Paniagua, Gustavo Garca-Diex, and Sara de Rivas. "Mindfulness Integrative Model (MIM): Cultivating positive states of mind towards oneself and the others through mindfulness and self-compassion."Anales de Psicologa/Annals of Psychology32, no. 3 (2016): 749-760. Saleem, Salman, and Jorma Larimo. "Hofstede cultural framework and advertising research: An assessment of the literature." InAdvances in Advertising Research (Vol. VII), pp. 247-263. Springer Gabler, Wiesbaden, 2017.

There is a Problem with Having Cable Television on College Campuses Eleven oclock on a Tuesday night Essay Example For Students

There is a Problem with Having Cable Television on College Campuses Eleven oclock on a Tuesday night Essay There is a Problem with Having Cable Television on College Campuses Eleven oclock on a Tuesday night, walking through the brightly lit halls, many doors wide open in a dormitory complex on the campus of Bowling Green State University, one can see that the only light that emerges from the open doors is the constantly changing illumination coming from television consoles. Passing from door to door, sounds such as sports cheers, gun shots, screams of people being slain, and moans of woman in ecstasy can be heard. Although many students have the time to watch the television, many of them dont. We will write a custom essay on There is a Problem with Having Cable Television on College Campuses Eleven oclock on a Tuesday night specifically for you for only $16.38 $13.9/page Order now The televisions utter no words of mathematics or Biology. Because of this horrid accommodation provided by the college, the quality of students intellectually, morally, and physically has made a sudden turn for the worst. Some ignorant persons argue that cable television provides quality educational programs to students and helps them to cut lose after a hard day of studying, but the true harsh reality is that cable television, due to the vast amount of extremely worthless channels such as HBO, Cinnemax, and, of course, MTV, do nothing but discourage interpersonal relationships and association, provide a distraction, inspire sloth, and install thoughts of sex and violence into the easily malleable minds of students, especially younger freshman and sophomores living on campus. Some people have views that cable television is beneficial to students. In this fictional scenario, one can see the arrival of the idea of cable television onto the campus of Bowling Green State University. The administrators while sitting around their monstrous finely polished eastern oak table in their soft reclinable chairs, smoking their illegally imported cigars, thought of what seemed to be en ingenious idea. They thought of a way to supposedly improve the learning environment of students. One idea can be speculated that stood out in their minds. An idea that could give their students an incredible edge over other students from some other schools, the idea could be none other than the introduction of cable television into every room on the campus of their fine university. To them, this would give students access to explore a vast amount of educational and informational channels such as Discovery, Life, CNN, Animal Planet, and Health. Disney would also be provided for the mentally challenged, playful at heart, student wanting to have fun learning multiplication tables from Mickey Mouse or Goofy. They thought that this idea would also help students to unwind after a long day of studying or be quite after a hard night of partying. This idea of providing cable television may have been done with good intention, but, in reality, there could not have been a worse idea. They could have just as easily and more cost efficiently painted a square picture on the wall that read, Look at This for Four Hours if Youre a Jackass. A couple blunts and students would look all day and night just as long as the paint showed up in  a black light. There are many reasons why cable television is a terrible idea. The provision of cable television discourages mostly new students from conversing with each other and forming relationships. Definitely not all, but many students, mostly younger ones freshman and sophomore, are still adapting to college life. It can be hard for them to make the transition from being at home to living on a large campus such as Bowling Green State University. Some of the new students are often quite shy and find it hard to talk with some of their peers. .u3aaff2b5d2aa8821a248a924394b9c91 , .u3aaff2b5d2aa8821a248a924394b9c91 .postImageUrl , .u3aaff2b5d2aa8821a248a924394b9c91 .centered-text-area { min-height: 80px; position: relative; } .u3aaff2b5d2aa8821a248a924394b9c91 , .u3aaff2b5d2aa8821a248a924394b9c91:hover , .u3aaff2b5d2aa8821a248a924394b9c91:visited , .u3aaff2b5d2aa8821a248a924394b9c91:active { border:0!important; } .u3aaff2b5d2aa8821a248a924394b9c91 .clearfix:after { content: ""; display: table; clear: both; } .u3aaff2b5d2aa8821a248a924394b9c91 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u3aaff2b5d2aa8821a248a924394b9c91:active , .u3aaff2b5d2aa8821a248a924394b9c91:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u3aaff2b5d2aa8821a248a924394b9c91 .centered-text-area { width: 100%; position: relative ; } .u3aaff2b5d2aa8821a248a924394b9c91 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u3aaff2b5d2aa8821a248a924394b9c91 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u3aaff2b5d2aa8821a248a924394b9c91 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u3aaff2b5d2aa8821a248a924394b9c91:hover .ctaButton { background-color: #34495E!important; } .u3aaff2b5d2aa8821a248a924394b9c91 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u3aaff2b5d2aa8821a248a924394b9c91 .u3aaff2b5d2aa8821a248a924394b9c91-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u3aaff2b5d2aa8821a248a924394b9c91:after { content: ""; display: block; clear: both; } READ: To what extent can Steinbeck's The Pearl be classed as a parable EssayThey look to cable television as a way to avoid awkward situations that they are afraid that they might encounter. Another reason why providing cable television on a college campus is a bad idea is that it provides a horrible distraction to college students. Instead of doing homework, they spend their time destroying their intellect looking at a square box not even remembering what happened two minutes beforehand. A BGSU student, Keith Piper, also known as Viper, with notes in hand, staring at the television falling into a television trance, managed to groggily slur this peculiar comment before trailing off into television delirium, My intention is to do my homework but the TV distracts me. I never even look down at my notes. The TV is a drug. It is an addiction. My addiction. It beckons me. It controls me. I cant turn it off. I am its servantà ¢Ã¢â€š ¬Ã‚ ¦ The rest of the statement was to unintelligible to be put into a quote form. This was yet another victim of the television fixation, not completely the fault of cable television, but the combination, along with the propensity of many college students to fall into these mindless television trances, is definitely part of the problem. These two variables make for a bad outcome. Can we let this imminent problem of television fixation, brought about by cable, bestow unyielding damage to the minds of more innocent young campus residents. Something needs to be done fast, or will others face the same fate of poor Keith Piper? God rest his mind and physical health. The physical and mental health of campus living students is also affected by the provision of cable television. The physical health of the average college student is another thing that is at risk by an excessive amount of attention paid to the television. The impact that the television has on discouraging physical activity on a college campus is another major problem that has been brought about by the coming of cable television. For example, instead of going to the recreation center and playing Marco Polo in the pool, or a good game of ping pong, students are spending there time in front of the television, eating cheesy poofs, watching their body deteriorate. Students, in the winter, should be building snowmen or seeing who can run the farthest out onto a frozen pond without the ice breaking. Students should be out riding their bikes on  the interstate or riding down the steps of the bookstore on tricycles. They should be out doing athletic things like greasing a pig and trying to catch it as it runs through the residence halls. People may say that there are aerobics classes on the cable television. This is true, but the great majority of people never use them and aerobics classes are offered at the recreation center. This is not saying that all students should participate in rigourous physical activity, these statements only are used to show that the television is definitely a deterrence of physical activity of this type. The mental side effects, closely linked with the physical aspects of television watching, are also very apparent. The television warps the mind into a lower state of consciousness. It discourages complex thought processes and demotivates students from achieving their goals, weather short term or long term. There is still no real benefit to cable television unless you want to call violent and raunchy programs a benefit. The FCC may regulate the type of programming that can be offered on cable television, but this does not stop the morally corrupt material from being broadcasted. In America, the first amendment to the Constitution guarantees freedom of speech. Just because the FCC approves of something being broadcasted on cable television does NOT make it morally correct! Is there anyone who is not offended by foul language! No! Does the approval of this language on television by the FCC make it right! No! Anyone who argues that the provision of this type of programming at no cost to all students living on campus on the strict fact that the FCC approves of it is definitely misinformed! The quality of programming on some of the television channels provided on cable leave something to be desired. Many channels on cable, such as Cinnemax, also know as Skinamax or Sinnermax, glorify foul language, violence, and sex.. .u10283215b5ea8a3979f63f0bb14024ee , .u10283215b5ea8a3979f63f0bb14024ee .postImageUrl , .u10283215b5ea8a3979f63f0bb14024ee .centered-text-area { min-height: 80px; position: relative; } .u10283215b5ea8a3979f63f0bb14024ee , .u10283215b5ea8a3979f63f0bb14024ee:hover , .u10283215b5ea8a3979f63f0bb14024ee:visited , .u10283215b5ea8a3979f63f0bb14024ee:active { border:0!important; } .u10283215b5ea8a3979f63f0bb14024ee .clearfix:after { content: ""; display: table; clear: both; } .u10283215b5ea8a3979f63f0bb14024ee { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u10283215b5ea8a3979f63f0bb14024ee:active , .u10283215b5ea8a3979f63f0bb14024ee:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u10283215b5ea8a3979f63f0bb14024ee .centered-text-area { width: 100%; position: relative ; } .u10283215b5ea8a3979f63f0bb14024ee .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u10283215b5ea8a3979f63f0bb14024ee .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u10283215b5ea8a3979f63f0bb14024ee .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u10283215b5ea8a3979f63f0bb14024ee:hover .ctaButton { background-color: #34495E!important; } .u10283215b5ea8a3979f63f0bb14024ee .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u10283215b5ea8a3979f63f0bb14024ee .u10283215b5ea8a3979f63f0bb14024ee-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u10283215b5ea8a3979f63f0bb14024ee:after { content: ""; display: block; clear: both; } READ: Politics and the English Language EssayThis does not help to expand the vocabulary of a college student. Some of the students who may be lacking in the intellectual development aspects of there life, although it is their choice, are being misguided. Instead of hitting the books, college students are spending their nights watching people get decapitated in action films. They are watching women naked in sexual positions, sometimes with other women in soft-core porn movies. Although most of these movies have excellent plots, they are not beneficial to the studying of a college student. The channels provided by cable networks encourage foul language, violence, promiscuity, and masturbation in many college students living on campus. There may be some people who do not watch this type of programming or may not let it go to their head, but the majority of college students do. This is a problem. The average majority of college students in almost no way benefit from the installation of cable television in the dormitories. Cable television is used in almost all cases for entertainment. It is not a necessity for the intellectual  development of a college student. The fact that it is provided in every dorm room on campus shows little regard by Bowling Green for the growth of most students living on campus. Almost nothing good can come from cable. In most cases it is a vice rather that a strength. Cable television in college dorm rooms is a major problem and needs to be solved.

Marshall essays

Europe Without Truman/Marshall essays What would Europe look like 10 years after the end of World War II and today without the implementation of the Truman Doctrine and the Marshall Plan? In order to truly determine what Europe would have looked like 10 years after the end of World War II and today without the implementation of the Truman Doctrine and the Marshall Plan, we would have to borrow a time machine from H.G. Wells. Upon our successful arrival, at a date prior to March of 1947, we would have to sabotage history to the extent that the Truman Doctrine and the Marshall Plan were never implemented. Since time travel is purely fictional and not yet possible, we need to find another method of determination. The next best method would be to look at the intent of the two programs and examine some of their successes. In doing that, we might gain some insight of what Europe might look like in either time period. The end of World War II in 1945 left Europe devastated. Farms, cities, factories and railroads were tattered or destroyed. The European economy was at a point of hopelessness and the peoples belief in the democratic system had eroded. The Europeans were steering their ships on a course towards communism. America had to act quickly if it was to prevent Europe from collapsing into the grips of communism. In March of 1947, Harry S. Truman implemented the Truman Doctrine. The Truman Doctrine was to provide assistance to any country threatened by communism through military and economic aid. This was followed in June of 1947 by George C. Marshalls implementation of the Marshall Plan. The Marshall Plan would provide billions in economic aid to Europe. The economic aid was intended to be used for new equipment and raw materials. The objective was clear, assist Western Europe in recovering quickly and defeat the spread of communism. By implementing these two programs the economy and industry of Europe was restored to near, at, or above pre-war ...

An Introduction To Encryption And Decryption

An Introduction To Encryption And Decryption CHAPTER 1 This thesis proposes a VHSIC Hardware Description Language (VHDL) design of Encryption and Decryption Algorithm for Data. In this chapter, the challenges of cryptography is firstly presented. This chapter also briefly discusses the problem definition, scope of work and the thesis objectives are also highlighted.Finally, the chapter end with the chapter organization. The dissertation presentation is provided at the end 1.1 An introduction to Encryption and Decryption, a type of cryptography Encryption and Decryption, a type of cryptography, refers to the process of scrambling information so that the observer cannot be detecting the data. Cryptographic key is a piece of data used to encrypt or decrypt to plaintext. (Alex Brennen V., 2004) The Crypto, from the word cryptographic mean is it has its origins in the Greek word KRUOTOS, which means hidden. Thus the objective of cryptography is to hide information so that only the intended recipient can read it.[2] . Cryptographic is a protocol or method of performing encryption and decryption (Alex Brennen V., 2004). There are two types of cryptographic: symmetric and asymmetric key. Figure 1.1 is example a symmetric cryptographic has a single key, which is used for both encrypting and decrypting information. Data Encryption and Decryption is a well-known example of symmetric cryptographic. In symmetric cryptographic, public-key cryptographic uses complementary pair of keys to divided the process of encryption and decryption. This process is shown in Figure 1.2. This part is discuss about the symmetric-key cryptographic only.[3]. The proposed projects is to create the algorithms where it is use to convert of information, rearranging the original massage produce output referred as ciphertext Plaintext Plaintext Ciphertext Key Figure 1.1: Symmetric Cryptographic Plaintext Plaintext Ciphertext Encryption Key and Decryption Key Figure 1.2: Public-Key Cryptographic 1.2 Problem Statement At present there are many encryption and decryption, especially in the communication system provided in a variety of application. Encryption and decryption is particularly impacted in the field of military communications and reliable security data to protection for transmitting. This ciphertext is used in the military is to send information such as direction, strategy, secret codes and other information that can not be know by the national foe during the war.[4] Creating this system is the process by which information can not be detect by the national foe. The information can not be recognizing by the national foe because this system is using the process to encrypt data and decrypt data. [4] 1.3 Scopes of Work Based on available software resources, limited time frame and expertise, this research project is narrowed down to the following scope of work: 1. The project is only to design fixed 64-bit input of data block size, 64-bit output of data block size and 56-bit of key size based on an Encryption and Decr yption algorithm . 2. The projects is limited to design, to synthesis, to simulate and to verify the design in Altera Quartus II software. Objective The project are to create a system that can protect electronic data (secret information) which Consist of encryption and decryption process and to fully design an encryption and decryption algorithm using VHDL. The objectives of this project are

IMC AND CUSTOMER SATISFACTION Essay Example | Topics and Well Written Essays - 1000 words

IMC AND CUSTOMER SATISFACTION - Essay Example In recent years, Integrated Marketing Communication, a newly emerging and young academic framework, has become a very strategic and magical bullet that is found to help a firm achieve sustainable competitive advantage. IMC is a careful coordination of varying promotional tools such as sales promotion, personal selling, advertising, event marketing, public relation with a view to facilitate effective brand communication along with ensuring of consistency in every message (Lamb, hair and McDaniel, 2008,p. 413). This paper discusses the advertising strategy of Milky Way and explains different promotional strategies, measuring of the effectiveness of advertising and marketing research approach. Milky Way’s advertising Strategy Milky Way bar, a chocolate bar distributed by Mars Incorporated Company headquartered in Mclean, USA, is one of the most admired and widely renowned chocolate brand name across the world. In 2012, the company launched an ad campaign labeled ‘Sorry, I w as eating a Milky Way’ to attract targeted market to a feeling that the bar is particularly irresistible. The advertising strategy used in this ad campaign seems more or less to be affective advertising strategy. Literatures including Clow and Baack (2004, p. 231) and Shimp (2008, p. 225) identified the very basic advertising strategies, that are cognitive strategy, affective strategy and brand strategy. Affective advertising strategy elicits emotions, feelings and perceptions so as to affect the reasoning process of targeted audience which in turn lead them to take a proper action (Clow and Baack, 2004, p. 234). Milky Way’s adverting campaign in the print media labeled ‘Sorry I was eating a Milky Way’ is shown in the figure below. This advertising integrated both resonance and emotional advertising techniques. This advertising provides both resonant and emotional messages to customers that a bride is quite unlikely to be present on time when she was enjoy ing the gooey caramel tastes of the Milky Way. Arens, Weigold and Arens (2008, p. 340) noted that resonance in advertising refers to echoing, reverberating and vibrating. Milky Way’s advertising is meant to catch the imagination of audience. Emotional advertising tries to reflect emotions that motivate customers’ recall of product and choice. Emotions such as reliability, happiness, pleasure, passion etc are connected to Milky Way’s advertising message. Milky Way’s advertising is meant to attract customers attraction and to influence them to recall the brand name and thus to build brand image. Measuring the effectiveness of Advertising There are basically four outcomes of an advertising effort, they are; 1) recognition and recall, 2) emotional reaction, 3) persuasion and 4) sales responses. Shimp (2008, p. 289) has clearly outlined certain techniques that can help measuring the effectiveness of an advertising. To measure the recognition and recall of cust omers, Shimp (2008, p. 289) suggests Starch Readership Service, a testing service of a company named GfK Custom Research North America to measure the reader awareness of customers through magazines, Buzzone Research Company to research consumers’ recognition through TV and Day-after recall testing to test customers’ recall after one-day of the advertisement. To measure the emotional reactions, Shimp (2008, p. 289) suggests brain imaging of customers with help of neuroscience, self-reporting of customers and physiological tests to measure any of several autonomous reactions of customers to advertising. To m

Contract law Essay Example | Topics and Well Written Essays - 1250 words

Contract law - Essay Example The advertisement which Kelly has placed in the local newspaper is an offer that has been made to the world at large, such as for example in the case of Carlill v Carbolic Smoke Ball Co.3 A mere offer will only constitute a unilateral contract, which will also be deemed valid only if some party proffers an unconditional acceptance of the terms of the offer.4 John has seen the advertisement in the paper and has posted his acceptance to Kelly. However as McKendrick states, for a contract to be valid, â€Å"there must be a definite offer mirrored by a definite acceptance.†5 An acceptance will be said to occur when the offeree’s words or conduct can give rise to an objective reference that he/she has assented to the terms offered.6 On this basis, Kelly’s advertisement in the paper constitutes a definite offer and John’s reply constitutes an acceptance of the terms of the offer. In the case of Gibson v Manchester City Council, it was held that the acceptance of the offer must also be communicated before it can be valid on a contractual basis.7 According to Lord Denning no contract will come into existence unless and until the acceptance has been communicated to the offerer8. Therefore, if a contract is to exist between Kelly and John, then Kelly should have received John’s acceptance of her original offer, without any changes in its terms. John has indeed accepted the offer as per its original terms and since John’s acceptance of the offer has been sent by post then it will be held to be a valid acceptance as soon as he posted his letter.9 In fact, the courts have held that where a postal; acceptance is concerned, it will hold good even in those instances where the letter is delayed or lost in the post so that it never reaches the offerer.10 However, an offer cannot be accepted by the offeree unless and until the offer is communicated to him/her and silence cannot be

The McDonalds Corporation Essay Example for Free

The McDonalds Corporation Essay McDonald’s serves nearly 69 million customers everyday in 119 countries and employs more than 1.8 million people across the globe in corporate and restaurant positions. Â  The McDonalds restaurante began in 1940 as a BBQ eatery by Richard and Maurice McDonald. The present corporation that is McDonalds dates the founding back to 1955, when the first franchised restaurante was built in Des Plaines, IL by Ray Kroc. Presently, there sits 1 President/CEO along with 15 other board member to make up the McDonalds Corporation. Don Thompson took over as acting President/CEO of McDonalds in June of 2011 his board members include: Tim Fenton, Jose Armario, Peter Bensen, Rick Colon, Richard Floersch, Doug Goare, Dave Hoffman, Jim Johannsan, Edgardo Navarro, Kevin Newell, Steve Plotkin, Lee Renz, Gloria Santana, Jeff Stratton and Fred Turner. Headquarters are located in Oak Brook, IL and areas of influence include 119 countries, ranging from California to the Asian Pacific. McDonalds operates about 35,000 restaurantes worldwide and is worth an estimated 15.15 billion dollars. The main operations of McDonalds include: Indoor/Outdoor seating, counter and drive thru service, Auto-mac and McDrive pay.To accommodate the current trend for high quality coffee and the popularity of coffee shops in general, McDonalds introduced McCafe, a cafe style eatery to McDonalds restaurants in the style of starbucks. McCafe is a concept created by McDonalds Australia, starting with Melbourne in 1993. Today, most McDonalds in Australia have McCafes located within the existing McDonalds restaurant. In Tasmania, there are McCafes in every store, with the rest of the states quickly following suit. After upgrading to the new McCafe look and feel, some Australian stores have noticed up to a 60% increase in sales. As of the end of 2003 there were over 600 McCafes worldwide. Also meeting the latest trend of convenience McDonalds employed the McStop and McExpress, which are commonly located in Wal-Marts, back of Malls and shopping centers, Convenient stores/truck stops and gas stations. McDonalds brand mission is to be our customers favorite place and way to eat. Our worldwide operations are aligned around a global strategy called the Plan to Win, which center on an exceptional customer experience – People, Products, Place, Price and Promotion. We are committed to continuously improving our operations and enhancing our customers experience.

African- American Civil Rights Movement of 1955-1968 Essay -- Black Civ

Introduction The series of African – American Civil Rights movements, which stretched from 1955 to 1968, aimed at restoring the rights of the African – American people and liberating them from the social and racial discrimination. This movement changed the social and political structure of the United States. The main catch was that the movement accomplished successful results following the ‘nonviolent resistance’, establishing the fact that the Christian religion believed in peace and equality. Birth of the Civil Rights Movements: United States, since its foundation has endured racial inequality. The government and other major institutions were administrated by the ‘whites’ and the ‘black’ Americans lacked behind in every aspect of life. The reconstruction period, that started after the defeat of the Confederate States of America, lasted for twelve years starting from 1865 to 1877.The elections of 1876 brought an end to this era in which the whites of the Democratic party gained political control in the south while the Republican Party, which mainly constituted of the Blacks, lost terribly because blacks were not allowed to register their votes. By the early 20th centaury, majority of the elected officials in the south were Democrats, the white domination caused increase in the violence on African Americans and they were detained from their rights of education, employment and religion. The consequence was the emergence of the ‘Jim Crow’ system which suppressed and violated the racial and social rights of the African Americans. The conditions in the North and West were comparatively better so most of the African people seek refuge in migration. Previously, the Civil rights movement of 1955 – 1968, with the help of organizat... ...handas Gandhi and perhaps it was the result of such remarkable teachings that the movement managed to attain triumphant results and turned around the life of the people of America. Works Cited Goldberg, David and Griffey, Trevor. ‘Black Power at Work: Community Control, Affirmative Action and the Construction Industry’. 2010, Cornell University Press . Hartford, Bruce Hartford. "Arrests in Jackson MS". The Civil Rights Movement Veterans website. Westwind Writers Inc.. Retrieved 28 March, 2011 Klarman, Michael J.,Brown v. Board of Education and the civil rights movement [electronic resource] : abridged edition of From Jim Crow to civil rights : the Supreme Court and the struggle for racial equality, Oxford ; New York : 2007. Oxford University Press. C. Vann Woodward, The Strange Career of Jim Crow, 3rd rev. ed. 1974, Oxford University Press.

My Reflection of Rollo May’s Existentialism Psychology Essay

After many years of his hardships in conducting clinical research, May was able to postulate a new way of looking at human beings. With such newly evolved point of view, May saw people as living in the world of present experiences and ultimately being responsible for who they become. Many people, he believed, lack the courage to face their destiny, and in the process of fleeing from it, they give up much of their freedom. Having negated their freedom, they likewise run away from their responsibility. Not being willing to make choices, they lose sight of who they are and develop a sense of insignificance and alienation. In contrast, healthy people challenge their destiny, cherish their freedom, and live authentically with other people and with themselves. They recognize the inevitability of death and have the courage to live life in the present. These thoughts of Rollo May, I believe, had caught my interest to further elaborate the essence of his theory through my own way of explaining. With these, I will be going to set aside all of the other theories. To be bias at this time, I believe will be of good help in further expressing my appreciation so as to justify the reasons behind why I like his theory of personality. At a first glance, I was quite intrigued with the way he was able to come up with his explanation of the personality. And through my first reading, Rollo May’s ideas made me realize that my outlook in life can be somehow reflected to his theories. Existentialism: A Reflection of My Life Rollo May’s view of people was highly influenced by the writings of Soren Kierkegaard who opposed attempts in seeing people merely as objects, but at the same time, he opposed the view that subjective perceptions are one’s only reality. What Kierkegaard was mainly concerned of is that both the experiencing person and the person’s experience contribute in understanding human beings. In view of this thought, I realized that the events taking into place and the one who is experiencing such event are very essential in explaining life. I was raised with a pure Catholic Faith instilled in my mind, heart and soul. I can still remember the very first time I asked my parents about God’s existence and how great he really is to have control over our lives. I was then a third grader and was influenced maybe with Religion class for it was also my first time to enter such. Now, I can say, I have, partly, the answers to my questions. As May stated, existence takes precedence over essence. The process by which we are in control in becoming and emerging to what we want to be. To exist actively and authentically is one thing that we should consider in our search for truth. Since I became more aware of the happenings around me, I assume I was then starting in my search for identity, freedom and true responsibility – all these constitutes in the truth of life. I also believe that each of us is ultimately responsible of who we are and what we become and that we cannot blame others such as our parents, teachers, employers, God, or circumstances in what we do with ourselves. â€Å"Man is nothing else but what he makes of himself. † We cannot deny the saying which turned to be a basic truth in a person’s life, â€Å"No man is an island. † As in my way of living, I may associate with others in productive and healthy relationships, but at the end of the day, I still realized that I am alone working for a purpose. I realized that my parents are just there to guide me and be the best examples that they can be for me to emulate. I maybe see myself always in almost all situations of my life to being with my friends. We may share things that I have; we may do things together to attain a goal; we may have the same interests and joy in life, but, still, at the end of the day, I just ponder and realized that I was just really making my choice – my choice to become what I can be so as to become a psychologically healthy individual contributing significant things into the society. Life and death are two opposing forces which somehow lead us to become a being-in-the-world or a nonbeing. As I observe, in every tasks – whether it be simple or complicated – my only thought in finishing such task is to give justice of having life and living it to the fullest. To have a life is my goal but I do not consider death as my destiny because my main goal now is eternal life with God – my savior. Death, maybe, is inevitable and for me the thought of it will just deprived me of doing well in life. I believe that people adapt to the natural world, relate to others as humans, and have a keen awareness of what all these experiences mean to them and these would mean to an established healthy individual which I am really striving for, most especially, during these times with which hurdles in life are presented continuously. Since I enter college and enroll in Psychology, my way of thinking and attaining life-goals changed. I shall say that it became more mature as I would have to strive harder to meet the expectations of my family which I chose to comply with. This implies that my parents may be associated in my search for truth but still, I am the only one working for it literally and with the emotional support of significant others. This is my ultimate choice. Anxiety and Guilt: Problems in Fulfilling Potentialities We cannot deny the fact that we are encountering problems in times of difficulties with which we are to achieve, at some point, our potentialities in life. Anxiety and guilt arises and there is no doubt that we cannot help but to deal with it so as to holistically achieve our full potentialities as human beings and for us to hone these into a full-blown ability which we’ll be needing in times of crises and another uprisings of unpleasant feelings like worries and doubts. During times like this, I realized that intentions should exist in the inner self so as to able to choose and act on the choices I made in my daily life. There are many instances of my school life wherein I failed to build up intentions – intentions such as passing the exam or getting a high score and performing at my best. Sometimes I tend to fail and this, I believe, is because I do not have firm intentions in life which turns to be a key in overcoming anxiety and guilt. But there are times also that I’m able to utilize pure intentions which gives meaning to my experiences and, in turn, allows me to make decisions for a bright future. Firm and strong intentions, I believe is a strong foundation in utilizing potentialities at its peak and at the same time, it serves to be an anchor in putting up more mature decisions. Care, Love, and Will: More Than Just Empathy-Building Associated with the unpleasant feelings which were noted as the emotional uprisings when people are presented with difficulties and problems are the build-up of the most essential feelings and attitude a human being should possess. I guess these three are important in a sense that it bridges the gaps which are just more than learning or knowing others’ emotions. Care, love, and will plays important roles in our daily lives for these three aspects do not just create pleasant and wanted reactions or forms of intimate interpersonal relationships but also because I believe that these three should be considered as the soul-base of attaining freedom and confronting your destiny. As May would say, â€Å"To care for someone means to recognize that person as a fellow human being, to identify with that person’s pain or joy, guilt or pity. † This merely suggests that caring is given for those who you think deserve it and also, it can’t be given for just somebody but for someone who means a lot to you. Of course, as an active human being we are expected and somehow obliged to show care and respect to our fellow human beings as we are just the same kind of living beings whose primary aim is to seek affection from others in order to give that attention back. Since care is an active process, it should neither be limited nor be stopped in instances such as negative emotional outbursts because in such manner, negative feelings can be easily replaced with positive ones. Moreover, to love will never be the same of caring but to care is the source of love. To love is to recognize the essential humanity of the person and also, to accept what can be unacceptable with that person. Talking about things like this, others might say, can be a waste of time for they might also insist that they already know the true meaning behind this. But the point here is that care and love don’t just tackle intimacy or sexual arousal but it talks about how really it is conquering all things on earth. Will, on the other hand, was believed to be rooted from care. It is viewed as the capacity to organize one’s self so that movement in a certain direction or toward a certain goal may take place. Will initiates our desire to do actions in fulfilling our wildest wishes or dreams. We sometimes tell ourselves that if there’s a will, there’s a way which implies that we do really have the capacity to build the will from ourselves so as to develop self-esteem and self-worth which are important factors in the development of a strong and firm intention to do such action. There may be times that my will is not that strong to motivate me, but when I think that it will be for the betterment of others and not just to me, I always try hard to push more so there’ll be no regrets at the end of the day. Freedom: An Understanding of our Destiny Our own way and style of having freedom in our lives depicts how our destiny can be modified or challenged. Although freedom is not that easy to attain, the joy of having it would tell us that we are really determined to challenge our destiny. To be free does not necessarily mean to be able to do the things that you’ve been wishing for your life. These are what you call existential freedom wherein we just enjoy all the good things happening to our life at present and worrying no more with what the future could bring. We made choices and we act on it. That’s the way existential freedom should be. Since we are imprisoned of our own destiny, it makes us less aware of the freedom of doing but with the essential freedom. We are born in this world with questions in mind with which we are motivated to search for answers regarding the true essence and meaning of our lives. Without destiny, then, we have no freedom, but without freedom our destiny is meaningless. The Role Of Myths in My Life According to Rollo May, people who lack myths to believe in turned to religious cults, drug addiction, and popular culture in a vain effort to find meaning in their lives. He also contended that myths are not falsehoods but rather, he sees it as conscious and unconscious belief systems that provide explanations for personal and social problems. People use myths and symbols to transcend the immediate concrete situation, to expand self-awareness, and to search for identity. Believing in myths I believe can do no harm for anybody as long as it is not causing social impairment to the individual and into his society. The myths of May can be compared to Jung’s archetypes which are considered as the avenues to universal images that lie beyond individual experience. I, myself, have some myths which help me, I believe, in the betterment of my psychological well-being for I know these would have benefits on me like it would allow me in opening up a new reality. To Challenge Destiny: My Favorite Theory of Personality Destiny is our destination and our goal. It seems to be like a force for us to be triggered, to be motivated and to be ignited to face the challenges and solve the problems that life has to offer. Just as I allow destiny to mold me, there are times also that I was like awakened of the thought that waiting for it to take place will be a waste of time. I also allow myself to respond the way I want to respond to the absurdities of life to be able to prove that destiny does not dictate how my life should be working. With this, I don’t let my destiny dictates me of my outlook in life. As we challenge our destiny, we gain freedom, and as we achieve freedom, we push at the boundaries of destiny. I would say that to challenge destiny is my primary mission right now most especially that I am facing a lot of hardships in school. But I will not disregard or deny the possibility that real life begins on the outside world wherein, at that time, I will be no longer showing my potentials in the four walls of the classroom but instead, it will be evolving into a bigger place or dimension where many competitors will be present and will be more ready to spice up my quest for a well-defined-destiny. As a student, I have been looking for answers in my true identity with which I may be able to relate well to others. I have been also, looking for the things that will satisfy my needs just as what other theorists would suggest but I think Rollo May’s Existential Psychology helped me realized more the true essence of living for a purpose. I might be very expressive in showing my appreciation to May’s theory but still it just ignited my desire to push through life as good as it can be. As a son, it made me more realize the fact that I have my parents living with me and supporting me always. They serve as my support system although I understand that at the end of the day I am a single individual working for my own purpose. But still, I know that I exist up to this day because of them and their very good upbringing. As a friend, I now knew the true meaning of showing care, love, and will not just to those person who are close to me but to every single person I meet in every day of my life. They are the best company that I can ever have. They are really the best buddies I can ever have in good or tough times, but still I always see to it that I will be not dependent on them most especially when I’m at school doing assignments projects and any other requirements. This attitude of mine is my own way of taking preparations for my future endeavors and also, for me to be really able to do the molding and modification of my most to be expected and to be geared up aspect of my existence – destiny. As a child of God, I now realized the reasons why he gave me the potentials I knew that I can make use of to excel in every manner of my daily living. Prayers will always be at the top of my most used weapon in challenging my destiny. it will always be my first defense in coping with all the changes that life will be presenting. Existentialism made me realize all these. It just helped me mold my belief of things that are not that vivid to me before. But now that I have already all these belief systems, I will be making sure that on the next single conversations that I will have in the future, I will see to it that I’ll be imparting those knowledge. â€Å"To grasp what it means to exist, one needs to grasp the fact that he might not exist†. This quotation of Rollo May strongly implies his desire in imparting his theory to us individuals and to how we can be able to make use of his theory through the modern way of perceiving such knowledge. Overall, I’ve learned from his theory that to exist also means to live life with its full essences – that destiny will be the key for molding these hidden essences that will soon to be revealed when the time comes that you are ready and you can finally say that you are able to challenge your own destiny as you desire it to be. Death is emphasized with this quotation of May. He contended that we can never escape the fact that death may happen and what’s striking the most is that it may arrive at the least expected moment. But although May insisted the fact that death is inevitable, I’m not preoccupied with the frightening thought of death but what I am afraid of is the thought of dying. On the other hand, understanding death, I believe, helps me in doing more quality things making it more meaningful. Confronting such issue of our nonexistence is somehow a key for us to live harmoniously. With this, we can be able to assert our freedom and be able to mold our own destiny.

Benefits of Data Mining

Data mining is defined as â€Å"a process that uses statistical, mathematical, artificial intelligence, and machine-learning techniques to extract and identify useful information and subsequent knowledge from large databases, including data warehouses† (Turban & Volonino, 2011). The information identified using data mining includes patterns indicating trends, correlations, rules, similarities, and used as predictive analytics. By employing predictive analytics, companies are actually able to understand the behavior of customers. Predictive analytics examines and sorts data to find patterns that highlight customer behavior. The important behavioral patterns are those that indicate what customers have responded to and will respond to in the future. Also, patterns can indicate a customer base that is in jeopardy with the company, customers that are not company-loyal and are easily lost. Predictive analytics of customer behavior can be of great benefit to the business (Turban & Volonino, 2011). Companies are able to build specific marking campaigns and models such as direct mail, online marking, or media marking based on customer preference and are better able to sell their products to a more targeted customer base. Knowing what the customer wants, what they will respond to, and which customer base to focus on takes the guesswork out of marking and product development. Taking the information retrieved and using it correctly will only increase profits (Advantages, 2012). Association discovery using data mining provides a huge benefit to companies. Association discovery is finding correlations or relationships between variables in a large database. For example, in terms of a supermarket, it is finding out that customers who buy onions and potatoes together are also highly likely to buy hamburger meat. These correlations where one set of products predict the buying of another is referred to as associations. Data mining can employ association discovery allowing business to predict buying patterns and allow for more effective operations management and can better pinpoint marketing strategy of coupons and incentives (Association Rule 2012). Web mining is another aspect of data mining. Web mining uses the data collected on the Internet to analyze customer data and gather information beneficial to the company. Any time someone visits a website, uses a search engine, clicks on a link, or makes an electronic transaction data is generated subject to analytics. Companies use web mining to gain customer preference and insight. The information gathered is used to improve websites and create a better user experience for the customers. Web mining can also be used alongside of predictive analytics. For example, on e-commerce sites every transaction is analyzed. When a customer clicks on a product, web mining tools can present a list of products he/she may also be interested in because of other customers with the similar buying interests/habits. This tool can be extremely effective in gaining business intelligence of the buying habits and preferences of customers (Turban & Volonino, 2011). Data mining also employs clustering to find related customer information and to provide valuable information to the company. Clustering gathers information and designates clusters of similar products and objects. In data mining, clustering is usually the first step. It identifies similar information and groups them to be further examined. Customer information and demographics are an example of these clusters. The group characteristics are analyzed against desired outcomes to understand the buying habits of customers and what marketing campaigns will enhance customer response (Ali, Ghani, & Saeed). Reliability of Data Mining The benefits of data have been examined, but it is important to look possible implications as well. Data mining uses algorithms to predict patterns and customer behaviors. Constant measures are needed to make sure the algorithms are working correctly, but the issue of reliability stems a little deeper. Algorithms and data analysis can only be as reliable as the actual data analyzed. Data gathered from different sources can potentially be t or even conflicting. This greatly affects the validity and result of algorithm, especially predictive analysis. It could alter the customer’s historical purchases or demographic information rendering the information useless and even costly. Data mining is a useful tool and should be trusted up to a point. It should not be the only solution. Companies should not only use data mining for marking and operations decisions. The costs of mistaking customer preference and predicting behavior could be catastrophic (Data Mining). Privacy Concerns of Data Mining. One of the major disadvantages of data mining is the privacy concerns associated with the technique. Three major privacy concerns raised by consumers are identity theft, misuse of personal information, and the â€Å"big brother is watching you† feeling (Orwell, 1954). The first concern is identity theft. With the increasing trend of e-commerce and electronic funds, identity theft has been a huge issue. The sheer amount and speed of information processing through data mining has led to a rise in identity theft making this valid concern. The information could easily fall into the hands of anyone (Exforsys Inc, 2006). The second concern is the misuse of personal information. Companies gather information as specific to customer purchases, names, phone numbers, addresses, and other information then store it in a database. Once obtained, copies can be made with little effort. Companies can easily sell this information to other companies. This is the exact concern of consumers. Consumer information can certainly be misused, exploited, or for discrimination making this a valid concern (Advantages, 2012). The last concern addressed in this paper is the total loss of privacy, feeling controlled or watched. The government uses data mining to track patterns of criminal activity have considered using the technique to track the movement of people. Some people feel this goes too far, and not giving the consumer the choice of having his/her information in the database takes away personal freedom. This concern is tied into the misuse of information because what stops companies to selling information to governmental or private agencies with the sole purpose being to control or watch an individual. With the volatile nature of crime, and the increasing use of technology by government agencies, this concern is also valid (Advantages 2012). Measures have been taken to alleviate these concerns. Companies that utilize data mining are required to take certain actions that protect their customer’s privacy. One of these actions is to remove and identity related attributes from each customer record before the data is transferred to analysts. Also banks allow for identity theft protection services to alleviate the concern of financial security. All of these concerns are still important and steps will have to be continuously made and adjusted to protect the security and privacy of personal and financial information (Li & Sarkar, 2006). Real World Examples of Predictive Analytics Predictive analysis and how it is beneficial to companies has been discussed above in theory. To completely understand how predictive analysis is used is to look at real world examples. The first example is how a fast food restaurant used HyperActive Technologies to predict what customers might order. HyperActive Technologies developed a system that allowed cameras to track vehicles pulling into the parking lot and track customers through the entire ordering process. Using predictive analysis of the data gathers from the cameras, the restaurant was able to conclude that at lunchtime; approximately twenty percent of cars entering the parking lot would order at least one cheeseburger. With this information, the cooks were able to get a head start in food production cutting down on wait time for customers and increasing overall productivity (Turban & Volonino, 2011). Another example of a company that uses predictive analysis is that of INRX, the leading provider of traffic information. INRX uses data mining by evaluating real time traffic measuring traffic problems and congestion. This data is collected from road censors, toll tags, traffic incident data, and commercial vehicles equipped with a GPS that continuously report their speed and location. Using predictive analytics, the data is studied to determine traffic patterns at certain locations and times. Drivers now have access to real time traffic information. This information has proven to be extremely effective and useful to drivers allowing them to make better decisions and avoid unnecessary delays (Turban & Volonino, 2011). The flower company, 1-800-FLOWERS. om, has also used data mining techniques, specifically predictive analytics. The company collects and analyses data at all contact points. Data collected includes historical purchases to discover trends, anticipate customer behavior, and meet customer needs and preferences. This technique has proven to be an effective way of increasing the response rate to customers, identifying profitable customers, and establishing customer loyalty. Customer reten tion increased by over fifteen percent after the implementation of predictive analytics solidifying its effectiveness (Turban & Volonino, 2011). As shown through academic research and real world examples, data mining is a real and effective way of predicting customer behavior and buying patterns. Measures need to be taken not only to overcome the stigma that data mining is unsecure and takes away personal freedom, but to make sure individual information is, in fact protected. If these measures are taken, data mining is a win-win for both businesses and consumers. Consumers will feel heard, understood, and taken care of. Businesses can actually focus resources on building that business-to-customer relationship and will be able to give the people what they need. References Advantages and disadvantages of data mining (2012). Retrieved December 9, 2012 from http://www.dataminingtechniques.net/data-mining-tutorial/advantages-and-disadvantages-ofdatamining/ Ali, R., Ghani, U., & Saeed, A. (n.d.) Data clustering and its applications. Retrieved December 5, 2012 from http://members.tripod.com/asim_saeed/paper.htm Data mining: issues. (n.d.) Retrieved December 7, 2012, from http://www.anderson.ucla.edu/faculty/jason.frand/teacher/technologies/palace/ issues.htm Exforsys Inc. (2006). Data mining privacy concerns. Retrieved December 5, 2012 from http://www.exforsys.com/tutorials/data-mining/data-mining-privacy-concerns.html Li, X. & Sarkar, S. (2006) Privacy protection in data mining. Retrieved December 6, 2012 from http://dl.acm.org/citation.cfm?id=1245621 Turban, E., & Volonino, L. (2011). Information technology for management improving strategic and operational performance (8th ed.). New Jersey: John Wiley & Sons, Inc.

List of Sciences Ologies

List of Sciences Ologies An ology is a discipline of study, as indicated by having the -ology suffix. Here  is a list of science ologies: An Alphabetical List of Ologies Acarology:  The study of ticks and mitesActinobiology: The study of the effects of radiation upon living organismsActinology: The study of the effect of light on chemicalsAerobiology: A branch of biology that studies organic particles transported by the airAerology: The study of the atmosphereAetiology: The study of the causes of diseaseAgrobiology: the study of plant nutrition and growth related to soilAgrology: The branch of soil science dealing with production of cropsAgrostology:  The study of grassesAlgology:  The study of algae; the study of painAllergology:  The study of the causes and treatment of allergiesAndrology:  The study of male healthAnesthesiology:  The study of anesthesia and anestheticsAngiology:  The study of the anatomy of blood and lymph vascular systemsAnthropology:  The study of humansApiology:  The study of beesArachnology:  The study of spidersArchaeology:  The study of past culturesArchaeozoology:  The study of relationships between humans and animals over timeAreology:  The study of MarsAstacology:  The study of crawfishAstrobiology:  The study of origin of lifeAstrogeology:  The study of geology of celestial bodiesAudiology:  The study of hearingAutecology:  The study of the ecology of individual speciesBacteriology:  The study of bacteriaBioecology:  The study of interaction of life in the environmentBiology:  The study of lifeBromatology:  The study of foodCardiology:  The study of the heartCariology:  The study of cells; the study of  dental cavitiesCetology:  The study of cetaceans (e.g., whales, dolphins)Climatology:  The study of the climateColeopterology:  The study of beetlesConchology:  The study of shells and of mollusksConiology:  The study of dust in the atmosphere and its effects on living organismsCraniology:  The study of the characteristics of the skullCriminology:  The scientific study of crimeCryology:  The study of very low temperatures and related phenomenaCynology:  The study of dogsCytology:  The study of cellsCytomorphology:  The study of the structure of cellsCytopathology:  The branch of pathology that studies diseases on the cellular levelDendrochronology:  The study of the age of trees and the records in their ringsDendrology:  The study of treesDermatology:  The study of the skinDermatopathology:  The field of dermatological anatomical pathologyDesmology:  The study of ligamentsDiabetology:  The study of diabetes mellitusDipterology:  The study of fliesEcohydrology:  The study of interactions between organisms and the water cycleEcology:  The study of the relationships between living organisms and their environmentEcophysiology:  The study of the interrelationship between an organisms physical functioning and its environmentEdaphology: A branch of soil science that studies the influence of soil on lifeElectrophysiology:  The study of the relationship between electric phenomena and bodily processesEmbryology:  The study of embryosEndocrinology:  The study of internal secretory glandsEntomology:  The study of insectsEnzymology:  The study of enzymesEpidemiology:  The study of the origin and spread of diseasesEthology:  The study of animal behaviorExobiology:  The study of life in outer spaceExogeology:  The study of geology of celestial bodiesFelinology:  The study of catsFetology  (foetology):  The study of the fetusFormicology:  The study of antsGastrology (gastroenterology):  The study of the stomach and intestinesGemology:  The study of gemstonesGeobiology:  The study of the biosphere and its relations to the lithosphere and atmosphereGeochronology:  The study of the age of the EarthGeology:  The study of the EarthGeomorphology:  The study of present-day landformsGerontology:  The study of old ageGlaciology:  The study of glaciersGynecology:  The study of medicine relating to womenHematology:  The study of bloodHeliology :  The study of the sunHelioseismology:  The study of vibrations and oscillations in the sunHelminthology:  The study of parasitic wormsHepatology:  The study of the liverHerbology:  The study of the therapeutic use of plantsHerpetology:  The study of reptiles and amphibiansHeteroptology:  The study of true bugsHippology:  The study of horsesHistology:  The study of living tissuesHistopathology:  The study of the microscopic structure of diseased tissueHydrogeology:  The study of underground waterHydrology:  The study of waterIchnology:  The study of fossil footprints, tracks, and burrowsIchthyology:  The study of fishImmunology:  The study of the immune systemKaryology:  The study of karyotypes (a branch of cytology)Kinesiology:  The study of movement in relation to  human anatomyKymatology:  The study of waves or wave motionsLaryngology:  The study of the larynxLepidopterology:  The study of butterflies and mothsLimnology:  The study of freshwater environmentsLithology:  The study of rocksLymphology:  The study of the lymph system and glandsMalacology:  The study of mollusksMammalogy:  The study of mammalsMeteorology:  The study of weatherMethodology:  The study of methodsMetrology:  The study of measurementMicrobiology:  The study of micro-organismsMicrology:  The science of preparing and handling microscopic objectsMineralogy:  The study of mineralsMycology:  The study of fungiMyology:  The study of musclesMyrmecology:  The study of antsNanotechnology:  The study of machines at the molecular levelNanotribology:  The study of friction on the molecular and atomic scaleNematology:  The study of nematodes  (roundworms)Neonatology:  The study of newborn infantsNephology:  The study of cloudsNephrology:  The study of the kidneysNeurology:  The study of nervesNeuropathology:  The study of neural diseasesNeurophysiology:  The study of the functions of the nervous systemNosolo gy:  The study of disease classificationOceanology:  The study of oceansOdonatology:  The study of dragonflies and damselfliesOdontology:  The study of the teethOncology:  The study of cancerOology:  The study of eggsOphthalmology:  The study of the eyesOrnithology:  The study of birdsOrology:  The study of mountains and their mappingOrthopterology:  The study of grasshoppers and cricketsOsteology:  The study of bonesOtolaryngology:  The study of the ear and throatOtology:  The study of the earOtorhinolaryngology:  The study of the ear, nose, and throatPaleoanthropology:  The study of prehistoric people and human originsPaleobiology:  The study of prehistoric lifePaleobotany:  The study of prehistoric metaphytesPaleoclimatology:  The study of prehistoric climatesPaleoecology:  The study of prehistoric environments by analyzing fossils and rock strataPaleontology:  The study of fossils of ancient lifePaleophytology:  The study of ancient mult icellular plantsPaleozoology:  The study of prehistoric metazoansPalynology:  The study of pollenParapsychology:  The study of paranormal or psychic phenomena  that defy conventional scientific explanationsParasitology:  The study of parasitesPathology:  The study of illnessPetrology:  The study of rocks and conditions by which they formPharmacology:  The study of drugsPhenology:  The study of periodic biological phenomenaPhlebology:  A branch of medicine that deals with the venous systemPhonology:  The study of vocal soundsPhycology:  The study of algaePhysiology:  The study of the functions of living organismsPhytology:  The study of plants; botanyPhytopathology:  The study of plant diseasesPhytosociology:  The study of the ecology of plant communitiesPlanetology:  The study of planets and solar systemsPlanktology:  The study of planktonPomology:  The study of fruitsPosology:  The study of drug dosagePrimatology:  The study of primatesProc tology:  The study of the rectum, anus, colon, and pelvic floorPsychobiology:  The study and psychology of organisms with regard to their functions and structuresPsychology:  The study of mental processes in living creaturesPsychopathology:  The study of mental illness or disordersPsychopharmacology:  The study of psychotropic or psychiatric drugsPsychophysiology:  The study of the physiological bases of psychological processesPulmonology:  The study of diseases of the lungs and the respiratory tractRadiology:  The study of rays, usually ionizing radiationReflexology: Originally the study of reflexes or of reflex responsesRheology:  The study of flowRheumatology:  The study of rheumatic diseasesRhinology:  The study of the noseSarcology: A subsection of anatomy that studies the soft tissuesScatology:  The study of fecesSedimentology: A branch of geology that studies sedimentsSeismology:  The study of earthquakesSelenology:  The study of the moonSerology:à ‚  The study of blood serumSexology:  The study of sexSitiology:  The study of dietSociobiology:  The study of the effect of evolution on ethologySociology:  The study of societySomatology:  The study of human characteristicsSomnology:  The study of sleepSpeleology:  The study or exploration of cavesStomatology:  The study of the mouthSymptomatology:  The study of symptomsSynecology:  The study of ecological interrelationshipsTechnology:  The study of the practical artsThermology:  The study of heatTocology:  The study of childbirthTopology:  The mathematical study of closeness and connectednessToxicology:  The study of poisonsTraumatology:  The study of wounds and injuriesTribology:  The study of friction and lubricationTrichology:  The study of hair and scalpTypology: The study of classificationUrology:  The study of the urogenital tractVaccinology:  The study of vaccinesVirology:  The study of virusesVolcanology (vulcanology):  The stud y of volcanoesXenobiology:  The study of nonterrestrial lifeXylology:  The study of woodZooarchaeology:  The study of animal remains from archaeological sites to reconstruct relationships between people, animals, and their environmentZoology:  The study of animalsZoopathology:  The study of animal diseasesZoopsychology:  The study of mental processes in animalsZymology:  The study of fermentation

Suffolk County Council Case Study Example | Topics and Well Written Essays - 3000 words

Suffolk County Council - Case Study Example The situation at SCC looks like a case of ‘Top Down’ decision, initiated by the CEO Andrea Hill. She along with some senior executives has taken the hard decision to cut back on the number of staff at SCC. A Top-Down approach in an organization is one where one person (or more) at the top of the organizational hierarchy takes a decision and the juniors are expected to follow it. (Princeton, 2014) In comparison, a Bottom-Up approach in an organization refers to the involvement of people at the grass root level to form a consensus regarding a decision. (Princeton, 2014). On preliminary reading, it looks like the executives at SCC have made a mistake regarding the decision to cut back on staff by using a high handed approach in the matter and perhaps not fully investigated other alternatives which may be available to them. For example, if they had consulted with their staff, and presented the problem to them, and asked the staff to take a pay cut for a short period of time, maybe the issue of cutting back would not have arisen. SCC had over the years gone on a hiring spree, perhaps expecting a sharp increase in the demand for their services. However, this doesn’t seem to have happe ned, and now SCC is facing the dual problem of low demands and high personal cost. A revolutionary change is being tried by the new CEO Andrea Hill, in an effort to make SCC â€Å"leaner, smaller, cheaper, more creative, and more innovative.† The relieving of staff will almost certainly ensure that SCC operates in a cheaper more cost-effective way, but there is no guarantee that it will be more creative or innovative. Moreover, it is my personal opinion that creativity flourishes from stability.  

Short essay question Example | Topics and Well Written Essays - 500 words - 1

Short question - Essay Example The underworld is believed to be the dwelling place of the earth-goddess. It is this earthly goddess that will add feministic principles and instincts to this masculine ego of the mythical hero. The hero is equally portrayed has having redemptive powers. These are the powers that he or she receives from the gods. The hero has the power to uplift the entire human race from the dismal conditions that it lives in. this is clearly a potential that can only be performed by the gods. Mortal women equally play a role in the hero myths. The heroes are often considered to be an isolated case due to their uniqueness. This isolation makes the hero to develop a close relationship with mortal women. The purpose of this relationship is to offer the hero support in domestic contentment. The myths argue that if the hero were to undertake domestic contentment, then he would be greatly swayed from his purposeful tasks. The civilization of the ancient Greek has been considered as the most brilliant in the history of the world. Most of the credit has been given to the Greece mythical heroes. The heroes often travelled afar and set up cities in the places that they went to. It is for example indicated that the western civilization was as a result of the spread of the Greek culture by the heroes. It is the divine power that the Greek heroes had that made them to easily spread the Greek culture as well as be a caviling force without resistance from people. Adrienne Mayor states that stories about the bones of the heroes were often told in many ancient cultures like China, Greece and India. He underscores that these stories were often said so as to accounts for animal fossils that the people had never seen while in their life state (Mayor, 2004). He equally indicates that the ancient Greeks believed that the bones of the heroes are the remains of giants and monsters that had been destroyed by the gods and buried deeply in the ground. The bones of the heroes had a lot of